La Dolce Vita is a premium gelato, dessert, and café brand with locations in the U.S. and the Middle East. I developed and extended the visual identity across packaging, business cards, cups, mall advertising, signage, social media, and other brand touchpoints, while also adapting the system for English and Arabic communication across different markets.

Purpose

To create a premium, memorable gelato and café experience that brings together quality, indulgence, and elegant design across every customer touchpoint.

Vision

To grow La Dolce Vita into a recognizable international brand across the U.S. and Middle East, with a cohesive bilingual identity that adapts seamlessly across cultures, locations, and platforms.

‍